When it comes to designing your website, it
may be a good idea to consult a few website
designers in London, for professional advice. Designing a website is never
easy, and it involves a lot of research and hard work on your part so unless
you are confident of designing a great website, you are better off consulting a
few professional web designers London
for overhauling your current design, since your site is missing the following
features.
Navigation: When it comes to any website,
it is important that your website is easily navigable, for there’s nothing more
irksome than clicking on a link only to be taken to a different page
altogether. So do consult a few web
designers in London for suggestions and ideas on how to improve the
navigation on your current website and utilize themed layout, including content
architecture to design the website in such a way as to enhance user experience.
Bottom line, your website should be easily navigable and this will only serve
to enhance user experience and even help your website gain in rankings.
Remove high end animations from your
website: If you are wondering why your website is loading slowly, well, there
could be any number of reasons but one of the most common happens to be high
end animation videos and graphics. Using these features may make your website
seem attractive but it will cause your pages to load slowly and the attention
span of customers hardly lasts for more than a few seconds. Given this, you may
want to remove these high res videos, animation and graphics, since you are
trying to target your audience base, into making as successful conversion and a
slow loading page would result in infuriating your customers and viable leads.
Go in for simple designs, as they are often the most effective and tend to have
the maximum impact on your target audience.
Social Media : Given the
speed with which users can now share content on social media, from Facebook to
twitter, it is important that you include a few
buttons that make it easy for your users to share the content with others. This
will help drive more traffic to your website and result in more leads and
conversions.
Using call to action: It is important, nay
essential to make sure that your users are able to navigate their way through
the website with ease. This is why it is important that you include call to
action feature on some of the pages, to make it easy for users to navigate to
where they needed to go, without any hassle. A simple “click here for more
information” can make all the difference and serve to enhance user experience.
So when consulting Web design London , make sure that they provide your website with the requisite ‘call
to action’ buttons or text.
Using the right pictures: You need to use good quality images to go
with your content and any good designer would tell you the same with the size
being of approximately 600 pixels and not more. Importantly, the image must be
original and not sourced from stock image sites.
Static and short are out: While there are
still a few websites with decent traffic that have little or no content on
their main page, the challenge here is to ensure that you snag your visitors by
providing them with the information they need, thereby increasing your chances
of transforming yet another lead. So do provide all the information you think
relevant from an overview of your services, about us, testimonial or proof and
even reviews, value proposition, case studies and much more. By providing your
customer with the information, you are enabling them to take the call on
whether to opt in for your product and services.
So when consulting professional website
designers, you may want them to review these missing features and add the same
to your website while overhauling the whole design.
